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USA Today (128.8 million, down 19%) was the fastest faller among the group, followed by CNN (345.1 million, down 14%) and BBC News (112.3 million, down 11%). However they are also in spite of an eventful February for US news which included an airplane crash in Washington DC and an Oval Office row between Donald Trump and Ukrainian president Volodymyr Zelenskyy. Since November 2023 Similarweb has excluded the figures for edition.cnn.com in its report to Press Gazette since they are counted under the main domain. The smallest increases were seen at the AP (4%), MSN (3%) and CNN (2%), while the New York Post lost a negligible proportion of traffic. Fox News and Yahoo Finance (155.9 million) were respectively flat and up 3% compared with last year.
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Fastest-growing was long-standing sports publisher Athlon Sports, which entered our top 50 for the first time in 33rd place (35.9 million visits, up 962% year-on-year). People meanwhile retook fifth place following its strong growth, with Yahoo Finance (154.4 million) falling into seventh. MSNBC (29.2 million) increased visits by 66%, NBC News (128 million) by 62%, Axios (40 million) by 54% and The Atlantic (28.2 million) by 52%.
- ABC News (83.5 million visits) saw the most growth between June and July, increasing traffic 81%.
- The UK-based Sun was the fastest faller, down 59% year on year to 23 million visits per month, according to Similarweb estimates.
- CNN (425 million) remains the most-visited news site in the US despite an 11.8% year-on-year decrease in traffic — the only fall among the top ten besides Fox News (258.1 million), which lost 22.5% of its October 2023 traffic.
- NBC News was up 54% month on month (the biggest leap compared to August in the whole top 50 ranking) and 5% year on year to 96.6 million, putting it in tenth place.
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The only other site in the top ten to see growth both compared to September 2024 and August 2025 was The New York Times, up 9% month on month and 3% year on year to 461.6 million visits in first place. NBC News was up 54% month on month (the biggest leap compared to August in the whole top 50 ranking) and 5% year on year to 96.6 million, putting it in tenth place. The BBC and NBC News saw the most traffic growth among the ten biggest news websites in the US in September, according to the latest Similarweb data. Ten news websites saw their monthly visits decline by 40% or more in November compared to a year earlier, according to the latest data from Similarweb.
Google News, The New York Times and Yahoo Finance all saw a 9% month-on-month rise in visits, while People, Fox News and USA Today rose 5%. Month-on-month, however, all but one of the top ten saw traffic rise in March compared with February. Among the ten most-visited news sites in the US, the AP was followed by People magazine (158.3 million, up 14%) for year-on-year growth, then by aggregator Google News (121.1 million, up 9%) and The New York Times (492.5 million, up 6%). The Atlantic saw a jump of more than 40% month on month amid its blockbuster story published on 24 March revealing its editor had been accidentally added to a Trump administration group chat about military strikes in Yemen. Press Gazette’s top-50 ranking of US news shows the New York Times hold its lead versus CNN in top spot with 479.3 million visits in the month.
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Fastest-growing month-on-month in the top 50 was Advance Local-owned New Jersey news site nj.com (23.5 million visits, up 33% month-on-month) while third fastest-growing was Business Insider (74.4 million, up 21%). It was followed for month-on-month growth in visits by progressive news website Rawstory (20.4 million, up 24%) and Newsweek (up 10% month-on-month). Month-on-month the fastest-growing newsbrand was The Cool Down (24.3 million visits, up 52% compared to January). The same two sites topped the table for monthly growth with visits to Athlon Sports up 126% and visits to Moneywise up 70% compared to April. It was followed by two News https://www.borskollen.se/nyheter/27/sa-har-kan-du-investera-i-aktier Corp titles, foxnews.com (269.1 million visits) and nypost.com (160.8 million), which were both up 8% month-on-month.
Celebrity news website People and the BBC were the only sites in the USA top ten to post year-on-year traffic growth. The biggest decline among the top ten were at MSN, down 28% year on year and 8% month on month to 168 million visits. The biggest increases were at The New York Times (up 9% year on year to 474.5 million visits) and CNN (up 14% month on month to 356.7 million). Many of the biggest news websites in the US moved back into growth in June, according to the latest data from Similarweb. The biggest decline in the top ten was at syndication website MSN, down 10% month on month and 38% year on year to 145.2 million visits in fifth place.
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